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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Surveys, interviews, and data analysis can reveal the equivalent of that Rolls-Royce insight – the key emotional triggers, values, and desires of your existing and potential supporters. A charity combating homelessness should feature stories of providing shelter, not just cute mascots.

Lesson 59
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Your 2016 Cause Camp Speaker Lineup Announcement

NonProfit Hub

We’ll cover free and low cost tools like Google Analytics, as well as more advanced technologies like HubSpot before discussing how your organization can develop a donor intelligence and engagement strategy that will massively impact your fundraising potential. Practice time to combine/blend your people and money story. Martha Piland.

Causes 28