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Komen Kan Kiss My Mammagram, PinActivism, and Newsjacking for a Cause

Beth's Blog: How Nonprofits Can Use Social Media

” Read her analysis. Kivi got a call from a newspaper in Dallas writing about the nonprofit marketing angle. I had planned for that edition to be a longer article on using photography, but I cut that back and led with Komen. Let me go a little meta here. And it worked! She also got quoted on an influential blog.

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Brooklyn Clicks with the Crowd: What Makes a Smart Mob?

Museum 2.0

They're now running a compelling experiment in crowd-sourced exhibition creation and curation via the photography exhibition Click. This post provides an overview of the project, what makes it stand out, and some analysis of the strategic implications. What is Click? This makes sense. The fact that 4.3

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