Guest Post by Gaurav Mishra: The 4Cs Social Media Framework
Beth's Blog: How Nonprofits Can Use Social Media
JULY 22, 2009
The second C, Collaboration, refers to the idea that social media facilitates the aggregation of small individual actions into meaningful collective results. In co-creation, the value lies as much in the curated aggregate as in the individual contributions. The Second C: Collaboration. Wikis are a perfect example of co-creation.
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