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Fight Colorectal Cancer: A Rebranding Tale

Judi Sohn

We focused on the science and policy. An example of our early "brand" circa 2005 Like everything else that has gone well in my career, it started with a NTC (Nonprofit Technology Conference). This gave us a chance to test out the brand messaging with others. We focused on the patient. How cool is that?

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Top 10 Panels at Nonprofit Technology Conference - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) You be the judge, NTC!

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Fight Colorectal Cancer: A Rebranding Tale

Judi Sohn

We focused on the science and policy. Like everything else that has gone well in my career, it started with a NTC (Nonprofit Technology Conference). We educate and support patients, push for changes in policy that will increase and improve research, and empower survivors to raise their voices against the status quo.

Cancer 100