Remove Advocacy Remove Influence Remove Maryland Remove Mind
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New on SSIR: Effects of Joining the Conversation

Amy Sample Ward

The Hatcher Group , a Maryland-based public affairs and communications firm, released a great report this past Fall called New Media & Social Change: How Nonprofits are Using Web-based Technologies to Reach Their Goals (PDF). Joining the conversation is incredibly important if these organizations expect to change policy and change minds.

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4 Takeaways from #AG2014 Social Media

Connection Cafe

It would be foolish not to leverage a free marketing platform for your organization, but it’s important to keep in mind that posting content just for the sake of it isn’t going to produce results. Speaking of advocacy, it is important to do your part in spreading the word. Like any good game plan, you need a strategy.