[Book Interview] Nonprofit Example of Social Media Excellence: Pancreatic Cancer Action Network
Nonprofit Tech for Good
NOVEMBER 21, 2010
1) Using Google Analytics to track referrals to www.pancan.org from social networking outlets. (2) Launched the advocacy Twitter handle in January 2010 (@Advocate4PanCAN) and it is growing steadily. It helped people connect and experience Advocacy Day 2010 from their homes. We have over 70 affiliates in the U.S.
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