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Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Given the cost, lack of response rates, and hostility towards direct mail, not to mention the negative impact on the environment , should nonprofits continue to pour money into direct mail programs to reach new Baby Boomers? February 24, 2009 | Laura Copyright © 2008, Care2.com LinkedIn, Facebook, MySpace).

article thumbnail

Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Given the cost, lack of response rates, and hostility towards direct mail, not to mention the negative impact on the environment , should nonprofits continue to pour money into direct mail programs to reach new Baby Boomers? February 24, 2009 | Laura Copyright © 2008, Care2.com LinkedIn, Facebook, MySpace).