ASU Lodestar Center

FEBRUARY 13, 2013

We first set up our campaign to geo-target our location which was specifically Tucson, based on the companies’ location. We chose to target users who had liked “Charity”, “Charity Events”, “Non-Profit”, “Hurricane Sandy Relief” and many similar variations. Although it is difficult to measure social media impact in the event.

Hurricane 96

Hurricane Social Media Tucson Media 96

ASU Lodestar Center

MAY 3, 2016

Unlike business, the bottom line of a nonprofit is not necessarily money; it’s all about outcomes, which often manifest themselves as intangible results not easily measured by metrics. After all, nonprofits are about people, not profits (hence, the term “nonprofits”). Perhaps surprisingly, those two words are not “race” and “ethnicity.”

Arizona 40

Arizona Tucson United States Nonprofit 40

Have Fun - Do Good

AUGUST 1, 2007

It's pretty amazing what these folks have created, like Dan Newman, the Executive Director and Co-founder of MAPLight.org , a non-partisan non-profit that illuminates the connection between money and politics (you can read my interview with him here ). Because I'm sitting out here in Tucson, Arizona where there are more cows than computers.

Interview 40

Interview Gift Network Netsquared 40