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The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing

Nonprofit Tech for Good

Their work has been featured in The New York Times, NPR, CNN and AdWeek and Doug is a guest lecturer at Stanford University on the power of storytelling for nonprofit organizations. Your goal is to make storytelling decisions for your video that will elicit arousing, high-dominance emotions with an element of surprise in the viewer.

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10 Mistakes Your Nonprofit Is Making On Social Media

Achieve

Obviously, I was flattered, but also anxious to deliver a lecture that could bring true value to nonprofit professionals. . Hint: A great time to do this is when you are creating your annual budget and marketing plan. Hint: I typically recommend posting 3-4x per week per channel as a starting point. AFP Florida. ). charitywater.