Target Facebook Challenge: Ten Large Charities Compete for Votes To Divide the $3 Million Pot
Beth's Blog: How Nonprofits Can Use Social Media
MAY 10, 2009
Charity SmackDown had teams of celebrities paired with corporate sponsors to raise money for nine different charities. This contest was based on the total amount raised. The Target contest model uses the "let's vote and divide up the pie" method amongst a smaller group of handpicked contestants.
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