Marketing Automation: The Future of Fundraising for Your Nonprofit
Nonprofit Tech for Good
MAY 25, 2024
And while building awareness is a vital part of marketing — you need people to know you exist, after all — it’s equally important to build urgency so that the people who already know you exist are compelled to give. Marketing automation tools integrate with CRM systems, ensuring that donor data is up to date and synchronized across platforms.
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