How to Convert Your Nonprofit Website Visitor into a Donor
Get Fully Funded
FEBRUARY 9, 2021
Don’t lead with a photo from your latest fundraiser. The video should not be about your organization’s history or recent fundraising event. For example, if your photo and accompanying story show a young person in your program delivering groceries to an older person, go with, “Older people count on our students to bring their groceries.”
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