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12 Not-So-Great Realities About Nonprofits and Social Media

Nonprofit Tech for Good

Our sector has provided billions of dollars of free advertising for Facebook. Facebook’s organic reach is equivilent to sending 100 donors a fundraising email and having 98 of them classified spam and consequently blocked. Nonprofits couldn’t expect social media to be free forever. Our reward? Don’t.

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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

According to the Global NGO Technology Report , 47% of nonprofits purchased Facebooks Ads in 2019. Perhaps they can not get a Facebook ad budget approved or they are simply stuck in the outdated “social media is free” meme. 2) Craft a compelling message (behind-the-scenes, a call-to-action, a positive story, etc.).

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