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What Would Homer Simpson Do? Your Messages and the Emerging Science of Behavioral Economics

NTEN

Join them and reuse your towel to help save the environment. Any money you donate will go to Rokia, a seven-year-old girl who lives in Mali, Africa. If your problem seems intractable, enormous and endless, people won't be motivated to help. Tags: E-mail Newsletter NPTech NTEN Communications. Buy it now. The answer?

Mali 59
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The Digital Divide Doesn't Exist

NTEN

Brett Meyer, NTEN. It's the definite article that causes problems, implying there's an easy way to think about the issues surrounding the inequitable access to technology -- and perhaps an easy solution. Mohammed Diop, of Mali , presumably one of the very people OLPC wants to convince: "It is a very clever marketing tool.

Digital 74
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The Math Is Starting to Add Up: The Promise of Mobile

NTEN

At Geekcorps Mali, our approach was: through great engineering feats attempt to somehow lower the costs of access, while hopefully creating sustainable “business models” in the process. This allows us to leverage basic phones that are already in most people’s pockets and work in environments where there is still no GSM data connectivity. .

Mobile 62