Care2
OCTOBER 8, 2012
3 steps for engaging in "empowerment marketing," including identifying your organizational values, telling the truth and being interesting. How to create your own Story Strategy Map. Justin developed one of the first social network ROI calculators to help nonprofits plan and evaluate their social media efforts.
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 7, 2011
Just like any real world activist, motivation is triggered by empowerment and shut down with arrogance. Map your network to find out where you need improvements and stronger network ties and decide how to improve them. Decide how you measure results ( ROI ). . Decide how you measure results ( ROI ).
Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 8, 2008
Social and Nonprofits ROI: Case Study Slam submitted by Beth Kanter Using a poetry slam format, each panelist will present a five-minute poem or story about how their organization has successfully implemented a social media strategy experiment and how they considered the ROI. If you want to search for others, scan the list.
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