HOW TO: Engage 5 Generations of Donors and Supporters
Nonprofit Tech for Good
MARCH 25, 2014
The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. Generation Z is being born into digital technology and will be highly connected throughout their lifetime. Eighty-three percent of millennials ages 18–29 use social networking sites on a regular basis as do 73 percent of teens.
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