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Guest Post by Gaurav Mishra: The 4Cs Social Media Framework

Beth's Blog: How Nonprofits Can Use Social Media

eBay and Amazon assign ratings to sellers and reviewers respectively, based on whether other members in the community had a good experience with them. On the day of the 2008 US elections, the Obama campaign was able to assign trimmed down telecalling lists to volunteers by ticking off the names of the people who had already voted.

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2.0 Culture Wars: Luddites and 2.0topians

Museum 2.0

was coined in 2005 and has a Wikipedia page and several bloggers, conferences, and active debates surrounding it. These products are entirely virtual and are distributed virtually, so the time from launch to editorial review is instantaneous. They don't just keep bookmarks, they Digg things and save them to del.icio.us.

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