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Getting Attention Nonprofit Tagline Awards Winners Announced

Amy Sample Ward

The awards program is designed to encourage nonprofits to effectively use taglines, a high-impact, low-cost marketing tactic often overlooked or under-emphasized by nonprofits; Nancy says, “A nonprofit’s tagline is hands down the briefest, easiest and most effective way to communicate your organization’s identity.”. Big History. Open minds.

Attention 129
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Well, Fido, It’s You and Me

ASU Lodestar Center

The managers of two other shelters, one local and another from Montana, have already visited the Sojourner project and are interested in replicating the idea. But Sojourner isn’t just relying on those anecdotal stories. Good, measurable findings will help spread the idea. We want to be evidence-based.”.

Montana 40
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Well, Fido, It’s You and Me

ASU Lodestar Center

The managers of two other shelters, one local and another from Montana, have already visited the Sojourner project and are interested in replicating the idea. But Sojourner isn’t just relying on those anecdotal stories. Good, measurable findings will help spread the idea. We want to be evidence-based.”.

Montana 40