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Getting Attention Nonprofit Tagline Awards Winners Announced

Amy Sample Ward

The awards program is designed to encourage nonprofits to effectively use taglines, a high-impact, low-cost marketing tactic often overlooked or under-emphasized by nonprofits; Nancy says, “A nonprofit’s tagline is hands down the briefest, easiest and most effective way to communicate your organization’s identity.”. Big History.

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Well, Fido, It’s You and Me

ASU Lodestar Center

But in today’s fundraising environment “you have to prove things,” says Teri Hauser, Sojourner Center’s chief advancement officer. The managers of two other shelters, one local and another from Montana, have already visited the Sojourner project and are interested in replicating the idea.

Montana 40
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Well, Fido, It’s You and Me

ASU Lodestar Center

But in today’s fundraising environment “you have to prove things,” says Teri Hauser, Sojourner Center’s chief advancement officer. The managers of two other shelters, one local and another from Montana, have already visited the Sojourner project and are interested in replicating the idea.

Montana 40