NpTech Tag: Change.org To Launch White-Label Social Network for Nonprofits, GeekToys that Give Geekbumps, and Blog Readability
Beth's Blog: How Nonprofits Can Use Social Media
NOVEMBER 17, 2007
Second, we're hearing from most organizations that despite the huge membership of MySpace and Facebook, only 5-15% of their current donors are on either site. So nonprofits that focus exclusively on these sites are failing to fully engage 85% of their existing donors ??? comprising the people most likely to give and raise additional money."
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