Care2

FEBRUARY 17, 2009

In the words of Vinay Bhagat, CEO of Convio : “Donors increasingly prefer online channels. “Online gets stronger when donors can also (or instead of giving) speak up for something important to them,” says Richard McPherson of McPherson Associates , a Direct Marketing agency. Reader Comments (5) Nice post Allyson!

Demographics 34

Demographics Social Media Advocacy Online 34

Care2

FEBRUARY 17, 2009

In the words of Vinay Bhagat, CEO of Convio : “Donors increasingly prefer online channels. “Online gets stronger when donors can also (or instead of giving) speak up for something important to them,” says Richard McPherson of McPherson Associates , a Direct Marketing agency. Reader Comments (5) Nice post Allyson!

Demographics 45

Demographics Social Media Online Advocacy 45

Care2

MAY 4, 2009

Competing for dollars and donors mean: 1) understanding the new ways in which users think about supporting your cause online and donating, and 2) having a presence in those places where your existing supporters, and potential new supporters, are gathering. How should non-profits think about integrated Internet campaigns?

Social Media 28

Social Media Conference Advocacy Online 28