10 Email Marketing Best Practices for Nonprofits
Nonprofit Tech for Good
FEBRUARY 12, 2020
According to the Global Trends in Giving Report , 27% of online donors say that email is the tool that most inspires them to give (social media 29%, 18% website, 12% print). Personalize your email campaigns and write short subject lines to maximize open rates. Email messaging raised 28% of all online revenue in 2017.
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