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Guest Post by Steve MacLaughlin: Creating a Social Networking Strategy (Part 0)

Beth's Blog: How Nonprofits Can Use Social Media

Hope from the Hype So why does social networking matter? It's not merely just another communication channel. Communities matter. There is still a lot of hyper-hype, but the opportunity and potential is very real. There is still a lot of hyper-hype, but the opportunity and potential is very real.

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NpTech Tag Summary: Chimp Personality, Convio Open API, and More

Beth's Blog: How Nonprofits Can Use Social Media

In " The Social Web Ain't Rocket Science " Worldchanging blogger Jon Lebkowsky reminds us that blogs, wikis, and social networking sites may not be appropriate for all nonprofits and that hype and pressure shouldn't drive adoption decisions or they may not be successful. I wholeheartedly agree !

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