Escaping the Stigma: What Nonprofits Need to Help Donors Understand
NonProfit Hub
MAY 29, 2017
with an actual percentage, we’re feeding into an outdated donor mentality. Donors give us money because they believe in the cause and believe in the program that we’re proposing. When we’re forced to answer the age-old question, “what percentage of my donation goes directly to the program?” Faulty donor expectations.
Let's personalize your content