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The Move On Model: Inciting Visitor Social Action

Museum 2.0

I spent Saturday in beautiful Monterey, ocean pounding outside the window of a conference room, where about 40 museum folks were pondering a question more elusive than the origin of the waves: can museums change the world? In two months, 10,000 visitors sent postcards (and fortuitiously, the government acted in favor of protection).

Model 26