Channel Demographics Disaster Files 
Allegiance Group
MAY 16, 2024
The big uptick came around October or November and was likely motivated by external factors such as global conflicts, the war in the Middle East, and international disasters. By using inclusive creative materials and expanding communication channels, they’ve been able to draw more new donors to their organizations.
Tech Soup
NOVEMBER 27, 2013
finds that charities aren’t effectively engaging younger donors via mobile friendly channels like social media and mobile optimized websites. Younger people who are the most deeply engaged demographic on social media are likely to also use services like YouTube and also Twitter, Pinterest, Tumblr, and Instagram. MyDigitalBridge.
Qgiv
SEPTEMBER 29, 2021
Alexa’s expertise includes analyzing data from a variety of integrated channels, generating actionable direction from findings, predictive modeling, and product development. Still, when we look at the statistics around preferred channels of giving , seniors (75+) actually have the highest sustainer giving preference at 8.5
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