Change Management International Knowledge Management Structure 
Forum One
JANUARY 19, 2023
According to a study by Everage and Researchscape International , nearly all marketers (99%) said personalization advances their customer relationships and 92% said their customers and prospects expect experiences that are individually tailored to them. One effective way is to take an agile approach to change management.
Forum One
SEPTEMBER 7, 2021
According to a study by Everage and Researchscape International , personalization leads to a 55% increase in visitor engagement, a 55% improvement in customer experience, a 39% improvement in brand perception, and increased conversion rates by 51%. Establish new digital governance and implement change management.
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