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Reflection and Analysis: Gnomedex Real-Time Social Fundraising Experiment

Beth's Blog: How Nonprofits Can Use Social Media

My most recent experiment involved Twitter, fundraising, and an integrated offline component at the Gnomedex Conference in Seattle. This is a technique I've used as a trainer, but it also works beautifully for social media projects. The 30% of repeat donors came from my blog posts and repeat donors who saw it on the Twitter stream.