Case Study: How Human Rights Watch Leverages Employee Personal Brands on Twitter
Beth's Blog: How Nonprofits Can Use Social Media
MARCH 24, 2015
The organizational strategy is to impact policy change. Policy makers, another target audience, were also using Twitter as a communications channel. In addition, they have an internal listserv for support where staff share suggested tweets for new reports or new features or techniques on Twitter. Bilingual and Specific Issues.
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