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Case Study: Tools for Community Engagement

NTEN

JUNE 20, 2011

By comparison, when Epic Change launched the original TweetsGiving in 2008 - when Stacey herself had far fewer followers & the Twitter ecosystem itself was exponentially smaller – the campaign generated over 3,000 tweets in just 48 hours. When it came to blogger outreach, a Google Doc was the preferred and successful tool.

Case Study 80
Case Study Tools Studies Community 80
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Observations and Reflections on #TakeBackThePink

Amy Sample Ward

FEBRUARY 14, 2012

You can read the summary of how the free agent community came together to self-organize and create a public action as well as a full report of the lessons learned and reflections on the #TakeBackThePink campaign in this public google doc. An interesting model to use for comparison is Occupy Wall Street. Five hundred people?

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Reflection Doc Lesson Cancer 150
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