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Book Club Part 3b: Talking Institutional Change with Elaine Gurian

Museum 2.0

I’m thinking of the Smithsonian American Art Museum, which is trying to be a museum for people, but is also a national and collection-based place. In Puerto Rico and Chile, there are museums made out of posters so that kids in parks can come and visit real art—well, it’s not real art, but you’re getting access to Picasso for $5.

Museum 20
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Win Back Your Lapsed Donors

Bloomerang

So they got the whole nation covered, which is also cool. More than likely, though, if a donor stopped giving, there’s been some sort of change in their life. They’re, like, “Oh, yeah, I’m a donor for American Cancer,” even if they know, like, “No, I can’t remember when I gave my last gift.”

Donor 61