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Corporate Altruism: The Blurring of the Lines Between CSR and Cause Marketing

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 25, 2010

Aligning with a cause is a great way for a for-profit company to both raise its profile while doing something good for society at large. And those that choose poorly are subject to being the conduits to green washing, pink washing, and any other kind of washing you can imagine. When the accusations start flying , it can get ugly fast.

Causes

Causes Marketing Case Study Kentucky

Maximizing Meetings: 3 M’s to Make Event Committee Meetings Meaningful

NonProfit Hub

SEPTEMBER 30, 2015

She leads the Events Strategy Team at Ashley|Rountree and Associates —a nonprofit consulting firm based in Louisville, Kentucky. She also executed the largest, non-political gala in DC raising nearly $3 million with one event. _. More importantly, it takes the focus off the end goal: raising money. Teal, forest. Teal, forest.

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How To Cultivate Community Affinity Throughout The Generosity Journey

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Corporate Altruism: The Blurring of the Lines Between CSR and Cause Marketing

Maximizing Meetings: 3 M’s to Make Event Committee Meetings Meaningful

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