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Nonprofit Web Design Process Part 3: Content Strategy

Connection Cafe

DECEMBER 27, 2013

Content for your website includes your headlines, body copy, photos, captions, graphics, videos, audio clips, etc. Finally, we might devise an editorial calendar for the project, assigning content owners, due dates and recommendations for updating the content pre- and post-launch. Messaging hierarchy – Word doc or PowerPoint deck.

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Design Process Content Web

Google Ad Grants for Nonprofits: A Marketer’s Complete Guide

Nonprofits Source

JANUARY 23, 2023

Set goals like these, then structure your campaigns around them. Follow the appropriate account structure. 5) Test different headlines and descriptions with RSAs. Think of headlines as a way to grab readers’ attention. Test out different headlines and descriptions to create more effective ads.

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