Broadcast Empowerment Interaction Poll 
Care2
NOVEMBER 19, 2008
Constituent Empowerment. Came up with sassy email newsletter and went against broadcasting best practices. Changed from brochure to interactive website, multi-facteed file building strategy and acquired over 1000 new names per month and have converted about 1% to donors in 6 weeks. Created a wall of 5,000 signers' photos.
Care2
NOVEMBER 20, 2008
Constituent Empowerment Honorable Mention: Sierra Club and American Cancer Society Winner: Children International Used TeamRaiser to recruit new sponsors and recuited 5,000 sponsors since 2005 and sponsored over 560 children. They have multiple, creative opporunities to engage through online quizzes, polls and games.
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