Beth's Blog: How Nonprofits Can Use Social Media

MARCH 7, 2009

A baseline is a measurement that you can use as a comparison to measure progress against a goal or do before/after comparisons. Chris suggests: Before you start the clock it is a good idea to benchmark where you’re at. Make a note of ROI benchmarks. Make a note of the obvious numb ers.

Social Media 50

Social Media Media Social ROI 50

Care2

SEPTEMBER 14, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Consultant 31

Consultant Myspace Social Media Advocacy 31

Care2

NOVEMBER 16, 2006

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Consultant 31

Consultant Social Media Myspace Advocacy 31