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The Answer to Sean's Question: Tools for Effective Listening

Beth's Blog: How Nonprofits Can Use Social Media

Stop broadcasting messages they TiVo out anyway and hear what they have to say. Some tools and techniques follow below. Gavin wrote some excellent advice not too long ago on a listserv and if we're lucky, he'll write it up as a blog post). The advice for marketers looking to embark on a Web 2.0 strategy is to ???shut Once you???ve

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Are They Listening Carefully or Not At All?

Beth's Blog: How Nonprofits Can Use Social Media

Stop broadcasting messages they TiVo out anyway and hear what they have to say. Some tools and techniques follow below. Gavin wrote some excellent advice not too long ago on a listserv and if we're lucky, he'll write it up as a blog post). The advice for marketers looking to embark on a Web 2.0 strategy is to ???shut Once you???ve

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