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Alistair Croll, Guest Post: Using Twitter for Fundraising - Lessons Learned from Beers for Canada

Beth's Blog: How Nonprofits Can Use Social Media

We set up tracking with hashtags and keyword searches. Set up Reddit, Digg, and other social news aggregators. We put badges on the Beers For Canada website encouraging people to Digg us and promote us on other social news aggregators. We also used free services like Google Groups and Clicky. Appeal to their inner lemming.

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