article thumbnail

Alexandra Rampy, Guest Post: The Cool Factor About Mobile

Beth's Blog: How Nonprofits Can Use Social Media

The first example was using mobile to raise awareness and increase a call to action. Organization(s) : Macmillan Cancer Support. Organization(s) : Meir Panim (Network of Soup Kitchens in Israel). From these examples, we’ve seen how mobile technology can be used to: Raise Awareness. Cool Factor : Mobile as a research tool.

Mobile 90
article thumbnail

Social Notworking and Other Social Networking Challenges

Beth's Blog: How Nonprofits Can Use Social Media

About two months, again I used to illustrate this post when I read Shel Israel's post " Is Facebook starting to fade? Further, each cause is given a group page that has familiar Facebook tools like a wall -- the Cancer Research cause, for example, has nearly 8,000 wall posts. When just the top 5 causes reach about 7.5

article thumbnail

Three Different Approaches to Twitter Fundraising: Bees, Turkeys, and Blame

Beth's Blog: How Nonprofits Can Use Social Media

As a basic service, TwitCause will find a cause to support (partially based on community feedback) and use Twitter to drive awareness for it. He describes last Thanksgiving's Tweetsgiving campaign and Blame Drew's Cancer campaign. . Stacey is doing this with gratitude, Drew is doing it by blame (blaming his cancer).

Turkey 95