Donor Personas: How to Identify Your Unique Donor Audience
CauseVox
MARCH 1, 2024
Persona Development Now that you have a lot of really insightful data, it is time to create the avatar of who your ideal donor is. She values transparency and will only support organizations with a clear mission and measurable outcomes. Therefore she prefers to give money online rather than attend an in-person event or volunteer.
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