Alistair Croll, Guest Post: Using Twitter for Fundraising - Lessons Learned from Beers for Canada
Beth's Blog: How Nonprofits Can Use Social Media
JULY 8, 2009
Set up Reddit, Digg, and other social news aggregators. When you’re running a fundraiser, people want context. One possibility would have been to temporarily change our avatars to include a visual cue–like the Visible Government maple leaf–for all those officially behind the campaign. But “buy your country a beer” is intriguing.
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