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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

To begin, and this is important, your nonprofit should conduct a search on LinkedIn to see if a page already exists for your organization. Upload your avatar/logo (250 x 250), a cover photo(1128 x 191), add a description and website URL, your company/organization size, industry, and city and country.

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10 Signs Your Small Nonprofit Excels at Social Media

Nonprofit Tech for Good

Your third social network should be one that is up-and-coming, expands your mobile skill set, and reaches a new target audience, such as Gen Z on Snapchat or Millennials on Instagram. Your nonprofit has a visually compelling avatar that is used consistently on all social networks. The 2016 Global NGO Online Technology Report.

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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

Ensure that when potential new followers land on your Facebook Page, the design of your cover photo and your avatar is visually compelling. It’s for this reason that your avatar should be well-designed, not include text that is too small to read in the News Feed, or show any obvious errors in cropping.

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