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The ALS #IceBucketChallenge Is Just Beginning| How to Thank and Convert +2 Million New Donors

Connection Cafe

During my 4 years at both the local and national level, I worked on several disaster operations— from the house fire in the middle of the night to some of the most devastating hurricanes to ever hit the US. Run an appreciation campaign on social media at the 6 month mark that celebrates the success of the campaign. Track results.

Donor 47
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Fundraising Dips In First Quarter Of 2009 - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Gulf Coast hurricanes of 2005. In addition, nonprofits are competing for donors attention in a dismal economy, which many fundraisers have not had to face before. Also, I think its important to celebrate smaller milestones since they are now as challenging as the larger ones were last year.