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Giving USA 2023 Report Insights & Solutions to Giving Decline 

Qgiv

With individuals giving the most of any group polled, this was particularly worrying because individuals make up the majority of fundraising dollars given in a year (64% of total giving in 2022). billion dollars, making it the second largest group of contributions at 21% of total donations in 2022. billion given in 2022.

Giving 97
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Diversify Your Year-End Campaigns: How To Be Mindful And Inclusive Of Cultural Traditions

Bloomerang

By expanding out from the homogeneous group we also demonstrate acts of leadership within that more numerous portion of the local and national population. If you ask the population at large to name one non-Christian festival which falls around Christmas, Hanukkah would likely come out at the top of that poll.

Culture 110