Articulate Audio Headline Storytelling 
Bloomerang
SEPTEMBER 12, 2021
And if you can’t articulate that, if you can’t really speak to that, then maybe you’re not bringing much value for them and maybe your retention rates are not going to be great. You need to get better at storytelling, like strengthen those muscles and practice it and do it over and over again.
Connection Cafe
DECEMBER 22, 2013
From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). When writing your fundraising appeals, it’s important to opt for the latter. Checklists.
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