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Online Fundraising Ideas (7 Strategies & 63% More Donations)

Nonprofits Source

To test the theory, I recently ran a remarketing campaign on Facebook promoting my article, “ How To Get More Online Donations With Content Marketing.” When compared to a non-remarketed ad I ran for my article, “ 5 Biggest Nonprofit Marketing Mistakes (And How To Avoid Them) ,” my conversions (clicks) increased by 10X.

Ideas 111
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Benetech: the Equilibrium Change Machine

Beneblog: Technology Meets Society

The book is an expanded version of their seminal article in the Stanford Social Innovation Review from 2007, “Social Entrepreneurship: The Case for Definition.” I always refer aspiring social entrepreneurs to the article when they ask me how they can win a Skoll Award. The first was the ebook.

Change 100
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50 Nonprofit Fundraising Strategies to Help You Raise More

Neon CRM

A number of the items in this article refer to ways you can collect, analyze, and act on donor data. Common channels include email, direct mail, social media, phone calls, your website, etc. An older donor might prefer direct mail, while a younger donor might prefer a text from a fellow supporter with a link to your donation form.

Raise 98
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Before You Hit Send: Your End of Year Fundraising Appeal Checklist

Connection Cafe

[And if you want to really step-up your game, take a look at the new eBook about writing and designing fundraising appeals that work! ]. Before joining Blackbaud, she worked at several newspapers as a reporter, writing news stories and in-depth feature articles.