article thumbnail

Top Lessons from GivingTuesday 2023

Neon CRM

But healthy donor retention numbers within Neon CRM users show that donors are more than happy to support organizations they’ve previously been involved with. Use data analytics to understand your donors’ behaviors and preferences.

Lesson 52
article thumbnail

6 Key Insights from the Inaugural donorCentrics Athletics Benchmarking Group

Connection Cafe

Participants: Boston College, Dartmouth College, Indiana University, Marquette University, Oklahoma State University, and University of Colorado – Boulder. Statistically speaking, the investment in acquiring a new athletics donor may pay off sooner than other cohorts, given the high levels of investment and retention.