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Guide to Blackbaud Fundraiser Performance Management

DNL OmniMedia

For example, let’s say you notice that individuals who receive a phone call, in-person meeting, tour of your facilities, and meeting with a board member have been most likely to give in the past. For example, if you were to hire new staff members, what will they accomplish? How changes to your program overall will impact your efforts.

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How Data Can Improve Your Nonprofit’s Response Rates

sgEngage

At Blackbaud, one of the services we offer is a “Philanthropic Likelihood Score” that uses licensed and proprietary third-party data to provide a directional prediction of whether an individual is likely to be philanthropic. It is expressed as a numerical value from 0 to 1,000. Know your target demographic. Male or female? Young or old?

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