ROI (Results on Insights) of Online Communities
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 29, 2009
You have to set up a framework at the beginning - hence the vital importance of a strategy map. In order for your community strategy to be sustainable, you need to be able to articulate value back to the organization. This value has to be articulated, at least in part, in the cultural language of your organization.
66 
Let's personalize your content