What I Learned From @nancylublin About #dataonpurpose
Beth's Blog: How Nonprofits Can Use Social Media
JUNE 2, 2015
Their primary communications method is text and that lends itself to templates. It was designed and built on the notion of data collection and analysis. In August 2013, they sent an opt-in text message to area codes in El Paso and Chicago. million messages lets them do predictive analysis.
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