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How To Create Explainer Videos That Donors Will Love

Nonprofits Source

Video content has grown to be so ubiquitous that you’d need to go out of your way to avoid watching them. It’s not the same thing to bring awareness to climate change as to be working to provide shelter for the homeless. You want to base your audience’s persona out of a serious analysis, to avoid missing out on critical aspects.

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What do web stats mean, anyway?

Zen and the Art of Nonprofit Technology

I don’t think we want homeless shelters, food pantries, mental health organizations, etc., to care a whole lot about how many hits they got in comparison to similar (or different) organizations. What content does the best? at 11:31 am Web stats are intended to be an internal control and analysis tool.

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